Description of our Products
The company is currently selling its products to the following market
segments:
1. The mens formal / dress shoe segment, catering for consumers who buy mid-
to higher priced merchandise. We are represented in this segment with our
Bishop, Ranger and Richleigh brands.
2. The men’s formal / dress shoe segment, catering for consumers who require
superior quality and international branding. Our licensed brands Saxone,
Johnston & Murphy and Medicus Royal hold a dominant position in this market
segment.
3. The uniform market segment, catering for our armed forces and the security
industry. All business with the State is secured through the tender process. Our
customers in this segment include the Department of Defence, South African
Police Services, South African Correctional Services and the South African Navy.
Major wholesalers that service the bigger security firms represent the private
security business. Other parastatals also fall into this category.